Strawberry sales take a beating during COVID-19 crisis
Loss of income
Kashmiri farmers are complaining about the loss of income even as strawberries are sold at exorbitant prices at open shops. The farmers are not getting the desired input costs.
Lack of choice
With the coronavirus crisis affecting sales, a number of shops are choosing to push down purchase prices, knowing the farmers’ lack of choice in the open market.
The problem is exacerbated by the fact that it is a seasonal fruit and has a small window of sale. Gose, a village in the north east of Srinagar has over the years emerged as one of the major strawberry producers in Kashmir, but is unable to make use of its advantage because of the coronavirus crisis.
Minimum support price
According to a media report, farmers approached the government in hope that the rich cash crop could be supported with MSP during these troubling times, but there hasn’t been any policy change.
Strawberries are natural immunity boosters. They are full of antioxidants and vitamin C, and can help prevent heart disease, macular degeneration, diabetes, and even cancer.